"TRULY INNOVATIVE, INCREDIBLY FUNNY"

"GREAT LUNCHBREAK ACTIVITY WITH COLLEAGUES"

"I GOT TO KNOW A WHOLE NEW NEIGHBOURHOOD"

"PERFECT ACTIVITY WITH KIDS”

DIVE STRAIGHT INTO IT?!
Camera, lights,

DIVE STRAIGHT INTO IT?!

Camera, lights,

EXPERIENCE THE WORLD'S FIRST WALKING MOVIE.

extended UNTIL 31 DEC 2023
BETWEEN 09:00 AND 22:00
45 MINUTES
FREE - VALUE OF 15€
IN AMSTERDAM SLOTERDIJK

Forget about Netflix on the couch. Ready set action!

With her heart on her sleeve, the cheerful Grace shows you around this special part of Amsterdam. And you’re going to get some action yourself.

An active experience for pioneers. Small and big. For friends, colleagues, families, or for those who are curious about the future of the city.

An hour full of surprising technology, humor, amazement, inspiring stories and a glimpse of the future.

START THE SCENES BY SCANNING QR CODES AT THE HEARTS.

Play the lead role together with Grace in the interactive Toer d'amour.

The ‘gezellige’ Grace knows everything and everyone. Full of energy, Grace takes you to hidden gems and introduces you to free spirits. Fully enjoying the outdoors, she brings the love for Sloterdijk to life on your smartphone.

Start the Walking Movie directly opposite the main entrance of Sloterdijk Station on Orlyplein by scanning the QR code. Grace will do the rest. Special request from Grace: bring headphones if you can!

The area of the future

Sloterdijk will become a place where you can almost touch the creative energy and the drive to innovate. A bustling neighborhood with striking architecture, exciting art, and with extensive nature right around the corner. Full of space for living, working, sports and culture.

BRIGHT, COLORED HEARTS AND ARTWORKS ARE PART OF THE STORY.

Meet Grace

Grace is a striking Amsterdam lady who doesn’t hold back. Not to be missed, flamboyant and flavor forward. She has been living in Sloterdijk for 3 years now and enjoys the international allure that arises here. Grace has lived overseas but is happily back in her beloved Amsterdam. Played with flair and conviction by Jeannine La Rose.

The Walking Movie is offered by UPtown Sloterdijk.

A collaboration between the Municipality of Amsterdam, property developers, property owners and employers in Sloterdijk. UPtown Sloterdijk develops campaigns and placemaking in the area. In collaboration with entrepreneurs, residents and artists from Sloterdijk, to build more vibrancy. This way we accelerate the transition to a livey urban district. 

The origin of this Walking Movie

“You’ll see the potential of an area by being there and experiencing it yourself. Not only what is already there, but also what it will turn into. And an area only comes alive when people know where to find it.

With this walking movie, people therefore go around the neighborhood themselves. They have a fun, innovative experience. And learn and experience a lot without having to hear everything explicitly.”

Misteli creative agency developed this Walking Movie for UPtown Sloterdijk.

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